Possible setbacks: Not having enough financial support to establish the business Not having enough customers interested in my particular type of store Not enough advertisement or not a good placement for the store Solutions or adjustments: Make the business smaller, maybe instead of having a store, have a stall at markets around South Australia. Research more […]
Innovation and Enterprise: Marketing Plan
This lesson we looked at the 5 P’s and how to use them to form a marketing plan. Partner- ideas for a partner that has the same values as you I think it would be good to partner with another yoga business so customers wanting to find a way to destress could use my […]
Innovation and Enterprise: Communication Strategy
Today we talked about how to ‘shout cleverly’ and advertise your product well without using too much money. We used the communication steps down below to help come up with a communication strategy. Target audience (who is likely to buy your product/ service) My target audience is mostly targeted towards young adults or adults that […]
Innovation and Enterprise: Branding
This week we focused on intellectual property and branding. We learnt about what brand names are catchy and how they are effective. Some ideas I came up with for a brand name included using acronyms, mash-ups of words and using foreign words. The 2 potential brand names I came up with were: Allevatio (Latin) – meaning […]
Innovation and Enterprise: Strategies for success
This lesson we did a SWOT analysis on our product/business Strengths: Convenience Variety of products available Accessible New, unique idea Most stores that sell stress relief are cheap stores so ours would appeal to people who maybe prefer bigger brands or high-quality products Weaknesses: Affordability; products may be expensive if they are well-known brands/ business […]
Innovation and Enterprise: Mission and Vision
Mission statement: Our mission is to help you de-stress and to care for the world we live in. We want to provide the best products to improve your everyday life and aid you in feeling happier and relaxed. Vision: (How are you going to do it) We will create an easily accessible business that has […]
Innovation and Enterprise: Entrepreneurial idea
My entrepreneurial idea is creating a business that specifically sells stress relievers such as stress balls, meditation guides, supplements and herbal teas, and also runs mindfulness or yoga classes. I decided on this idea because I’m easily stressed, and I would love to have a store that sells everything you need and is a well-known […]
Innovation and Enterprise: What is an entrepreneur?
What is an entrepreneur? An entrepreneur is someone who has an idea and is willing to take risks to turn their ideas into a business. Entrepreneurship is when an entrepreneur creates and runs a business that affects a problem. Entrepreneurs understand that our world can always be improved, and you can influence and change the […]
Week 7 Reflection
These past few weeks have been really busy, and some STEM lessons have been missed due to Jaz at the Gov, Coorong project and I was also sick. However, we have still managed to get a lot of our investigation done. The VR goggles were working well, and my sister especially enjoyed being experimented on […]
Term 2: Week 3 Reflection
This week we focused on programming our Virtual reality app as well as starting on the survey. Jacinta and I started working on the VR while Suneli worked on the survey. We had to learn how to use Unity, and we decided to create an object and colour it, and the participants would have to […]